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Put DIRECT back in Communications Director

Here's your weekly update.
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Your Weekly Update from Nonprofit Marketing Guide
Put the DIRECT back in Communications Director
Do you feel like being a nonprofit communications director means you get pulled in 50 different directions, rather than actually directing the work yourself?
You aren't alone!
Helping communications directors take back control of their work lives and workloads is one of my big areas of focus this year.
I'm leading a workshop on this exact topic in just a few weeks, at the 2016 CreateGood Conference here in North Carolina.
Registration is a steal: It's only $45 for my pre-conference workshop on Monday, April 4 on "managing from the middle" as a communications director, and the full-day conference on Tuesday is just $90.
CreateGood was designed entirely for nonprofit communications directors. 
I hope you'll join us!
Kivi Leroux Miller
5 Things to Know This Week
1.  News Alert: Email is not dead.
McKenzie Van Meter at Emma explains Why Email Will Never Die. (See #3 below too.)
2.  These advocacy calls to action work.
Kerri Karvestki put together a list of 61 Words and Phrases for Email Advocacy Campaigns.
3. Email has the highest conversion rates digitally. [TOMORROW]

Add more people to your email list. Tomorrow, Thursday, March 17th, John Haydon will present Growing Your Email List: Proven Acquisition Strategies for Nonprofits. Registration is ONLY $20, even though this is his $99 webinar. Because we are nice like that. 

4. How is your 2016 shaping up so far?
If you haven't already downloaded it, take a look at our free 2016 Nonprofit Communications Trends Report to see if you are on track with other nonprofits. 
5. Women are more likely to give than men.
This guest post by Mike LoPresti for Lori Jacobwith explains why you should Focus on Women Donors (Please!).
What Do You Think?
Will you start phrasing your Facebook updates to evoke one of the new emoji likes? Let us know on this Facebook post.
What We Are Exploring 

I've embarked on a little "spying" project to learn a few things about how well we in the nonprofit world repurpose content, especially between blogs, email, and social media. More on this experiment in a few weeks!

Learn and Work with Us
Presented by John Haydon
Thursday, March 17th, 1:00 - 2:00 p.m. Eastern (10 a.m. - 11 a.m. Pacific)
SPECIAL OFFER! Registration is only $20 or FREE with an All-Access Pass
Presented by Kerri Karvetski
Wednesday, March 30th, 1:00 - 2:00 p.m. Eastern (10 a.m. - 11 a.m. Pacific)
This is a Pass Holder Exclusive Webinar. Passes start at $99.

All-Access Training Pass


Attend all of the live webinars in our Training Webinar Series, watch recorded webinars from the past 3 months, download time savers, e-books, and other exclusive resources with an All-Access Pass. Monthly Passes are $99 and automatically renew. Annual Passes are $699.


How to Write Faster at Work


Self-paced e-course created by Kivi and hosted at Use the coupon code newsletter to get the course for just $19.
Kivi will speaking on two panels on Regaining Control of Your Work Life and Creating Content Calendars.
Kivi will present a new workshop called "Putting the Direct Back in Communications Director: How to Successfully and Happily Manage from the Middle at Your Nonprofit."
Nonprofit Marketing Guide - EcoScribe Communications, 319 Becks Church Road Lexington, North Carolina 27292 United States (336) 300-8394


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