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News Consumption in the UK

Ofcom Updates

Ofcom has today published its 2015 News Consumption in the UK research report. This looks at news consumption across television, radio, print and online in the UK as a whole as well as within each UK nation. 

The report also examines changes to how UK adults have consumed news, and how behaviour has changed since 2013 and 2014.

Key findings:

  • Nearly 9 in 10 (89%) UK adults follow news on any platform.
  • Television is the most popular platform for news consumption; however this has decreased in the last two years.
  • The top news sources among UK adults are both TV channels, with BBC One being by far the most used followed by ITV/ITV Wales/UTV/STV.
  • People are still using the internet to obtain news but people are increasingly using social media for news.
  • Facebook is now the joint-fifth most popular source for news, being used by 12% of UK adults.

Testun diweddariad Ofcom: Defnyddio’r Newyddion yn y DU

Heddiw mae Ofcom wedi cyhoeddi ei adroddiad ymchwil Defnyddio’r Newyddion yn y DU. Mae’n edrych ar y defnydd o’r newyddion ym meysydd teledu, radio, print ac ar-lein yn y DU yn gyffredinol yn ogystal ag ym mhob gwlad yn y DU ar wahân. 
Hefyd mae’r adroddiad hwn yn archwilio sut mae oedolion yn y DU wedi defnyddio’r newyddion a sut mae ymddygiad wedi newid ers 2013 a 2014.

Prif ganfyddiadau:

  • Mae bron i 9 o bob 10 o oedolion yn y DU yn dilyn y newyddion ar rhyw ffurf.
  • Teledu yw’r cyfrwng mwyaf poblogaidd ar gyfer defnyddio’r newyddion, fodd bynnag mae hynny wedi lleihau yn y ddwy flynedd diwethaf.
  • Y prif ffynonellau newyddion ymysg oedolion y DU yw sianeli teledu, a BBC One sy’n cael ei defnyddio fwyaf o bell ffordd, gydag UTV/ITV Wales/UTV/STV yn dilyn.
  • Mae pobl yn dal i ddefnyddio’r we i gael newyddion ond mae pobl yn defnyddio cyfryngau cymdeithasol fwyfwy i gael newyddion.
  • Mae Facebook yn gydradd bumed o ran y ffynhonnell newyddion fwyaf poblogaidd ar gyfer newyddion ac mae’n cael ei defnyddio gan 12% o oedolion y DU.

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